what we do? we listen to our clients, strategize and back our work with data and analysis to transform your vision into reality, one plan at a time.
let's connecta goal-driven strategy that aligns objectives, targets audiences, and media strategies for effective impact of the campaigns.
we are armed with our proprietary tools to conduct in-depth research on audience behaviours and preferences across media for campaign insights.
we build a media plan using all our consumer insights and learnings to craft the best possible campaign, incorporating digital, traditional, and emerging channels.
amplify impact with strategic insights and advice across diverse media, get insider know-how to maximize reach and engagement.
behind every creative and harmonious campaign is the data-driven nuts and bolts running the show.
an AI powerhouse that gathers data by analyzing consumer behavioral traits, travel patterns from 110 Mn DAU (daily active users) samples, 3.1 Mn POI (point of interest) and, 75,000+ media sites, then optimizing the OOH media plan based on desired reach and frequency.
not all panels are the same due to their varying viewing time, size, height, angle to the viewer, clutter, and illumination. but we can tailor each ad panel’s value through these eight meticulous parameters, crafting a visibility matrix that translates into potential impression gold.
delve into the neural jungle, where advanced neuro-tech deciphers actual viewing impacts. we leverage cutting-edge EEG and stimulus tracking software to enable us to go from PV (potential impression) to VAC (viewed impressions).
go beyond simple consumer profiling. by building an audience roadmap, we gain targeted understanding of their attitude, behavior patterns, and current trends of the market. this is accomplished via an intricate fusion of collected first-party and third-party data.
an AI guru that pre-tests visual engagement before the artwork hits the street. this AI tool is based on gaze movements and fixations that can predict what the visuals will look like in the real world, so you can be triple sure of the campaign's success.
we explore the media landscape and blend our expertise with media platforms and technologies to serve your brand’s message at the perfect moment.
explore the timelessness of traditional OOH. our displays are bold and unique, with a touch of creative whimsy.
connect your campaign with your audience during high dwell time for commuters and travellers with strategic ad placements across transit spaces
use the rhythm of urban touch points to your advantage. drive high consumer engagement with placements close to your audiences homes, office, shopping canters, or leisure points.
traditional, transit, and infrastructural mediums are adopting and converting to digital OOH (DOOH). this gives your brand and campaign a dynamic, cutting-edge, and flexible stage.
bring dynamic and interactive campaigns to the spotlight by incorporating and bringing to play motion and contextual relevance to create a one-on-one dialogue with the consumer.
new opportunities to unlock, new ways to advertise, and new paths to take when you connect with your audience.
explore the timelessness of traditional OOH. our displays are bold and unique, with a touch of creative whimsy.
connect your campaign with your audience during high dwell time for commuters and travellers with strategic ad placements across transit spaces
use the rhythm of urban touch points to your advantage. drive high consumer engagement with placements close to your audiences homes, office, shopping canters, or leisure points.
traditional, transit, and infrastructural mediums are adopting and converting to digital OOH (DOOH). this gives your brand and campaign a dynamic, cutting-edge, and flexible stage.
bring dynamic and interactive campaigns to the spotlight by incorporating and bringing to play motion and contextual relevance to create a one-on-one dialogue with the consumer.
new opportunities to unlock, new ways to advertise, and new paths to take when you connect with your audience.